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Customer expectations have never been higher. They don’t just want your attention, they demand it. Consumers have grown accustomed to companies like Amazon, Uber and others that have disrupted industries. Their competitors are already playing catch-up in a race to number one that they have little chance of winning. Leading Companies Put Their Focus on […]

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Most entrepreneurs who have a business idea start with tons of motivation and enthusiasm. However, they make the mistake of not researching their target market adequately. The predictable result is that they quickly lose momentum and feel overwhelmed. As an entrepreneur, you wear multiple hats: Not only are you the CEO, you are also the accountant, the marketer, […]

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These days, customers expect to be able to buy when – and how – they want, prompting businesses to increase their breadth options to fit this demand. Not only does this mean moving catalogues and business information online, but also allowing for multiple payment options. Whether your customers are visiting you in-store or online, a […]

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